The fact that the school keeps its world-leading position opens
doors for new collaborations with global organizations and
companies, while giving a boost in student recruitment.
Johan Redström, Rector at Umeå Institute of Design, talks about
why the school has succeeded in making a mark in
the world of design.
"For us, design is not just about knowledge and expertise, but
also about commitment and an ability to transform knowledge in
different contexts and in collaboration with others. That is why
we, in our education, work continuously with the surrounding
community, with different organizations and companies. Being at the
top of the Red Dot Ranking for the fifth consecutive year is a
confirmation that what we do is also important to others and that
we are actually making a mark, not just in Sweden."
The rankings are based on the overall quality of student
projects in recent years and are a direct reflection of the
diligent work in labs and workshops around campus. UID's strong
focus on building a creative learning environment, establishing
strong links with industry and addressing relevant societal
problems has given the school a clear profile. A UID identity has
emerged that can be recognized in the students' design style and in
the development of new products, where the user is always in
Akansha Aggarwal from India is in her final year at the master's
program of interaction design. According to her, the secret of the
school's success is spelled collaboration, a lack of prestige and a
focus on solving real problems.
"We are a pretty small school and we become like a family here,
all the students. Once you get stuck in a project, the feeling is
that you can get feedback and advice from everyone, there is no
negative competition really. It makes you develop much faster I
think. When you are finished with a design here, it is almost
bullet proof because it has passed so many eyes. Of course, it also
makes the product better for the actual user in the end.
This is the fifth time in seven years that Umeå Institute of
Design places number one in the Red Dot Ranking and the second
consecutive year at the top of the iF Design Ranking.
FOR MORE INFORMATION, PLEASE CONTACT
Jens Persson, Communications Officer
Umeå Institute of Design, Umeå University
Phone: 073-626 35 51